Intelligence when you want it, where you want it
The true value of customer intelligence lies in how effectively that knowledge is used to retain existing customers and acquire new ones.
The Aptive Intelligence Suite is designed not only to gather relevant data on customer behavior and interests, but to also provide a highly effective means by which a sales force can leverage that information.
Aptive automatically distributes key customer intelligence to appropriate sales and/or marketing personnel, in accordance with customizable business rules. This may include immediate notification of ‘VIP' prospect behavior to appropriate sales leaders or representatives, for timely follow-up. Equally important, Aptive offers companies proven processes to effectively utilize the intelligence gathered.
Aptive applies significant experience and expertise in the nuances of web intelligence-facilitated sales, to help companies greatly increase the sales and marketing organization's responsiveness, effectiveness and efficiency.